These days, major corporations are holding onto large cash reserves because executives do not trust the government or the financial industry. The underlying causes of this lingering recession haven’t been resolved, so you really can’t blame them. But corporate sector resistance to buy, launch, and hire is clearly protracting the recession. Midsized companies are directly impacted because they [you] have smaller reserves, often rely on corporate accounts to set the pace of their growth or stagnation, and are dependent on banks.
What will change the pattern and release the strangle hold on the economy?
The traditional answer is that we should look to small businesses. Independent entrepreneurs will have creative ideas. They’ll risk their mortgages and children’s tuitions. Small business is the” economic engine”, right?
My hope is that leaders of midsized companies will make their [your] move, step up, introduce new ideas, and convince corporate strategic partners to work with them. That makes more sense, doesn’t it?
Why should we wait for bright ambitious people to resign from our midsized companies to become solo entrepreneurs and initiate change? Why should we lose their expertise, ideas, energy? Midsized companies have the needed infrastructure, reputation, and systems. There is a base from which to drive change, innovate, and move forward. Why should change always have to start from scratch? It’s so inefficient!
Look at your employees. Who HAD ideas? Who may become impatient waiting for you? Who is probably be contacted by search firms even during this tight economy? Who could become an equity player and help propose big ideas to your corporate accounts? Who would prompt you to kick yourself when you learn that he/she has left your business to become an entrepreneur?
Aldonna R. Ambler, CMC, CSP has earned the right to be called THE GROWTH STRATEGIST®. She has won over 2 dozen national and statewide “entrepreneur of the year” awards for the resilient growth of her international businesses across 4 recessions. Her midsized BtoB clients get on…and then stay on…the published lists of the fastest growing privately held companies. She owns and operates a suite of companies that help privately held midsized companies achieving accelerated growth with sustained profitability® through opportunity & resource analysis, 4 approaches to strategic planning, executive advisory services, growth financing, and targeted search. Ambler hosts a weekly peer-to-peer-to-peer syndicated on line talk show that features interviews with CEOs/Presidents of midsized companies (typically between $20 and 200 Mil/yr.) sharing success tips about the growth strategy-of-the-week. An archive of over 300 interviews is available at www.GrowthStrategistShow.com. She can be reached toll free at 1-888-Aldonna or at Aldonna@AMBLER.com.